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Thursday January 29, 2015
Monday, 19 January 2015 10:55

For many the arrival of the 14th day of February marks the return of the nation’s official day of romance. However for America’s retail sector Valentine’s Day serves as one of the nation’s most profitable holidays.

According to the National Retail Federation (NRF) in 2014 consumers planned to spend an average of $133.91 on Valentine’s Day gifts, resulting in over $17 billion in sales.

“This is the one day of the year when millions find a way to show their loved ones they care,” stated NRF President and CEO Matthew Shay in his 2014 pre-Valentine’s Day address. “Valentine’s Day will continue to be a popular gift-giving event, even when consumers are frugal with their budgets.”

The National Retail Federation’s Monthly Consumer Survey indicates that the top gift items for Valentine’s Day include:

  • Candy
  • Flowers
  • Greeting cards
  • An evening out
  • Clothing
  • Gift cards

American Express estimates that 46% of the 13 million Americans who got engaged during 2014 were proposed to during the Valentine’s holiday season – totaling $3.9 billion in jewelry spending.

The spending power that is generated from Valentine’s Day has a tremendous impact on local businesses. For instance in Forsyth County, Georgia the arrival of Valentine’s Day fosters an uptick in several of the community’s local industries – including the manufacturing sector.

“Valentine’s Day is [our] 2nd busiest holiday of the year,” stated Heidi Nel, the President and owner of the Forsyth County-based edible gift manufacturer Heidi’s Heavenly Cookies. “Our customers continue to send Love via cookies to family and friends. However, we have seen a large increase in orders from businesses, sending gourmet gratitude for Valentine’s Day to their customers. Thankfully we have also seen a big trend in companies wanting to support small businesses within their community.”

Forsyth County’s technology sector benefits from Valentine’s Day as well. As one of the leading shippers of holiday gifts, UPS plays a tremendous role in helping individuals to send their purchases to their friends and families. Each shipment that is sent via UPS is tracked electronically through the company’s data centers – including their Windward Data Center in the southern region of Forsyth County.

From restaurants, to florists, to manufacturers, to data centers, the business of romance plays a major role in stimulating both national and local economy.

By Randall Toussaint, Vice President Economic Development

Cumming-Forsyth County Chamber of Commerce

 

 

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Tuesday, 13 January 2015 12:22

The court is seeking the assistance of the public in gathering items for inclusion in the time capsule to be placed in the new Forsyth County Courthouse. The time capsule will be placed in the cornerstone of the new building. It is slated to feature both items that are representative of present-day Forsyth County as well as historical documents and items.

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Monday, 12 January 2015 10:13

The plane was taxing to the terminal.  All of us passengers were scrambling to get our mobile devices turned on and synced up so we could see what we missed while in flight.  So much can happen in those two hours, right?

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Monday, 05 January 2015 09:52

League play begins March 9
Spring adult softball players are invited to attend an organizational meeting at 7 p.m. on Tuesday, January 20 at the Central Park Recreation Center. It is located at 2300 Keith Bridge Road in Cumming.

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Friday, 02 January 2015 12:30

Sprouts Farmers Market will host a ribbon-cutting ceremony to celebrate the new Cumming store. Everyone is invited to join the festivities, tour the store and shop for their favorite healthy grocery items.

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Monday, 29 December 2014 16:23

 Forsyth County has recycled more than 85,000 Christmas trees since 1994
 Forsyth County  invites residents to recycle their of trees during the "Bring One for the Chipper" Christmas tree recycling event from December 26 through January 24.

 

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